Hiring for Sales & Marketing in Singapore.
Across Sales & Marketing recruitment in Singapore, there was more permanent than contract hiring throughout 2023 - which is interesting considering the business landscape. CRM and retail roles have frequently been available, but there is a distinct shortage of skilled professionals in these areas.
Elsewhere, vacancies have been coming from brands looking to expand their presence through increased Sales & Marketing activity after taking a conservative approach during and after COVID-19. The outlook for 2024 is looking positive; we anticipate decent levels of hiring.
79% of Sales & Marketing professionals are planning to actively move jobs in the next 6 months.
The top 3 things to successfully attract and hire talent in Sales & Marketing:
- 1
Flexible working patterns
- 2
Employer brand
- 3
Interesting and exciting projects
In demand roles
- CRM Manager
- E-commerce Manager
- Retail Manager
- Product Marketing Manager
- High Clienteling Manager
Valuable skill sets
- CRM
- E-commerce
- Retail operations management
- Retail Excellence
- Product Management
Up, down or flat? The state of salaries.
We have seen salary increments of around 15% on average when moving roles in Sales & Marketing throughout 2023.
Candidates appear to have high expectations in terms of remuneration, but a lot of companies are unable to match them. Consequently, sign-on bonuses have frequently been used to increase the allure of their offers. We expect the picture to remain very much the same in 2024.
of Sales & Marketing hiring managers are offering higher salaries in comparison to 2022.
Sales & Marketing salaries in Singapore
| Job Title | Sector | Sub Sector | Location | |||
|---|---|---|---|---|---|---|
| Job Title | Sector | Sub Sector | Location | 5 - 10 years | 10 - 15 years | 15+ years |
Regional Head of Marketing / Director / Executive Director Banking & Financial Services Banking & Financial Services |
Marketing | Banking & Financial Services | Singapore | S$200,000 | S$290,000 | S$370,000 |
Head of Marketing / VP / SVP Banking & Financial Services Banking & Financial Services |
Marketing | Banking & Financial Services | Singapore | S$170,000 | S$200,000 | S$280,000 |
Marketing Manager / AVP Banking & Financial Services Banking & Financial Services |
Marketing | Banking & Financial Services | Singapore | S$95,000 | S$120,000 | S$140,000 |
Marketing Associate Banking & Financial Services Banking & Financial Services |
Marketing | Banking & Financial Services | Singapore | S$60,000 | S$90,000 | S$120,000 |
Vice-President / President / CxO Technology Technology |
Marketing | Technology | Singapore | S$320,000 | S$420,000 | S$520,000 |
Associate Director / Director Technology Technology |
Marketing | Technology | Singapore | S$180,000 | S$260,000 | S$320,000 |
Head of Marketing / Communications Technology Technology |
Marketing | Technology | Singapore | S$140,000 | S$170,000 | S$220,000 |
Marketing Manager / Senior Manager Technology Technology |
Marketing | Technology | Singapore | S$110,000 | S$140,000 | S$170,000 |
Digital Marketing Director Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$180,000 | S$235,000 | S$270,000 |
Digital Manager / Senior Manager Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$110,000 | S$140,000 | S$170,000 |
SEO Director / Lead Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$140,000 | S$180,000 | S$220,000 |
SEO Manager Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$110,000 | S$125,000 | S$140,000 |
Head of Content / Director Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$140,000 | S$180,000 | S$220,000 |
Content Strategist Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$80,000 | S$95,000 | S$120,000 |
E-Commerce VP / Director Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$200,000 | S$270,000 | S$370,000 |
E-Commerce Manager / Senior Manager Digital Marketing Digital Marketing |
Marketing | Digital Marketing | Singapore | S$110,000 | S$130,000 | S$180,000 |
Marketing Director / Senior Director Consumer Goods Consumer Goods |
Marketing | Consumer Goods | Singapore | S$200,000 | S$270,000 | S$320,000 |
Associate Marketing Director Consumer Goods Consumer Goods |
Marketing | Consumer Goods | Singapore | S$170,000 | S$200,000 | S$230,000 |
Marketing Manager Consumer Goods Consumer Goods |
Marketing | Consumer Goods | Singapore | S$130,000 | S$150,000 | S$170,000 |
Brand Manager / Senior Manager Consumer Goods Consumer Goods |
Marketing | Consumer Goods | Singapore | S$100,000 | S$120,000 | S$140,000 |
Trade Marketing Director Consumer Goods Consumer Goods |
Marketing | Consumer Goods | Singapore | S$140,000 | S$160,000 | S$180,000 |
Trade Marketing Manager Consumer Goods Consumer Goods |
Marketing | Consumer Goods | Singapore | S$100,000 | S$120,000 | S$140,000 |
Digital Marketing Manager Consumer Goods Consumer Goods |
Marketing | Consumer Goods | Singapore | S$100,000 | S$120,000 | S$140,000 |
Director / Managing Director |
Sales | Singapore | S$250,000 | S$300,000 | S$380,000 | |
Country General Manager / Commercial Director |
Sales | Singapore | S$220,000 | S$260,000 | S$320,000 | |
Head of Sales / Business Development Director |
Sales | Singapore | S$180,000 | S$230,000 | S$280,000 | |
Business Development Manager |
Sales | Singapore | S$120,000 | S$140,000 | S$160,000 | |
Head of Strategic Partnerships |
Sales | Singapore | S$170,000 | S$195,000 | S$220,000 | |
Strategic Partnerships Manager |
Sales | Singapore | S$100,000 | S$135,000 | S$160,000 | |
Account Director (Regional / Global) |
Sales | Singapore | S$220,000 | S$270,000 | S$320,000 | |
Account Manager / Senior Manager (Regional / Global) |
Sales | Singapore | S$110,000 | S$155,000 | S$200,000 | |
Business Manager / Business Unit Head |
Sales | Singapore | S$140,000 | S$170,000 | S$200,000 | |
National Sales Manager |
Sales | Singapore | S$120,000 | S$140,000 | S$160,000 | |
Key Account Manager |
Sales | Singapore | S$80,000 | S$100,000 | S$120,000 | |
Category Director |
Sales | Singapore | S$170,000 | S$195,000 | S$220,000 | |
Category Manager |
Sales | Singapore | S$80,000 | S$110,000 | S$140,000 |
Download Your 2024 Sales & Marketing Salary Guide for Singapore.
Permanent, temporary and contract salary data for a range of Sales & Marketing roles, as well as insights and advice to guide your talent strategies.
