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Digital & Social Media Lead (China) - Fintech/ Crypto

Job Seekers Hong Kong SAR China Marketing Digital & E-Commerce, Financial Services - Financial Markets, Financial Services - Fund Services

Job Summary

  • Hong Kong
  • Permanent
  • BBBH780344
  • Apr 21, 2021
  • Competitive
Job Description

A venture fund is currently looking for a Digital & Social Media Lead to join their growing team to support their business growth in China.

Responsibilities

  • Set the digital & social roadmap for new digital product launches and to promote cryptocurrencies
  • Lead the planning and development of digital marketing strategies including Social Media (WeiBo, WeChat, Instagram, Facebook), SEO/SEM, Website Revamp, Mobile, Content, eDM, etc., ensuring digital objectives are met
  • Capable of managing agency and partnership in Greater China market (Tmall, Tencent, Alipay, JD.com, Ctrip)
  • Responsible for developing and implementing customer relations strategy to ensure ROI

Requirement

  • Degree in Marketing or related disciplines
  • Minimum 6 years of digital marketing experience
  • Good stakeholder management skills and strong business acumen
  • Extensive market knowledge or solid digital marketing experience
  • Detail-minded with ability to multi-task and work under pressure
  • Proficiency in English and Cantonese, Mandarin is a MUST

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Consultant Details

Consultant Details

connie_cheung
Connie Cheung
  • Manager | Sales & Marketing Recruitment
  • 3907 3931
  • ccheung@morganmckinley.com