Are you a self-motivated marketer seeking your next opportunity? Do you enjoy working across a broad range of marketing initiatives and using your creativity to deliver high-impact campaigns? This could be the role for you!
My client is a fast-growing distribution and logistics organisation that is looking to build out their Marketing function in Ireland. They have identified a need for an individual contributor Marketing Specialist to join the organisation and provide strategic direction and bring innovative ideas to Marketing. Reporting into the C-suite, this role is an opportunity to fast-track your career and work with a growing organisation.
Responsibilities:
-
Develop and execute strategic marketing plans and roadmaps across campaigns, content, branding, and digital presence, including trade shows and industry events.
-
Create and manage marketing collateral for both digital and print channels, including website content, LinkedIn, email marketing campaigns, and brochures.
-
Ensure brand consistency across all channels, championing an omnichannel approach and acting as a brand advocate within the organisation.
-
Partner closely with the Sales team to design and deliver targeted email marketing campaigns that effectively promote the organisation's products and services.
-
Monitor, analyse, and report on campaign performance using Google Analytics and other relevant reporting tools.
-
Provide ad hoc marketing support to commercial teams as required.
The Ideal Candidate:
-
Minimum of 3+ years' experience in a marketing role within a B2B environment.
-
Proven experience delivering end-to-end marketing campaigns across LinkedIn, website, email marketing, and brand initiatives.
-
Demonstrated ability to work autonomously as an individual contributor within a marketing function.
-
Proficiency with marketing tools including HubSpot, Mailchimp, Canva, Google Analytics, and social media platforms (particularly LinkedIn)- any experience implementing new analytics tools is also desirable.
-
Strong copywriting skills, with experience leveraging tools and platforms to develop engaging content.
-
Excellent communication skills, with the ability to collaborate effectively with diverse stakeholders, and experience coordinating events and webinars.
-
Exposure to trade shows or B2B industry events is advantageous but not essential.
-
Full, valid driver's licence.
