Brand Marketing Manager
We have an exciting opportunity for an experienced Brand Marketing Manager to join a leading luxury hospitality and leisure business with an outstanding collection of premium venues across the UK.
Alongside a competitive salary of up to £45,000, the benefits package is excellent, including free use of facilities across all venues for employees and their families, an annual bonus of up to 15% of salary, 20 days holiday plus Bank Holidays, your birthday off, and additional holiday awarded for length of service, pension with 5% employer contribution, hybrid working (home working with travel as required to venues primarily in the South of England), and discounts on food and drinks at all venues (50% when working and 25% when off duty). You'll also benefit from excellent opportunities for career development and a highly supportive team environment.
Reporting to the Marketing Director and managing one direct report (Brand Marketing Executive), the focus of the role is on planning and delivering high-impact, multi-channel brand marketing campaigns aimed at increasing customer retention and driving new member acquisition.
You will work across a diverse portfolio of venues, ensuring the brand is consistently represented while delivering creative and commercially effective marketing campaigns.
Key Responsibilities:
- Plan and deliver integrated brand marketing campaigns across a diverse product portfolio and multiple UK sites
- Create compelling, brand-led messaging that resonates with target audiences
- Plan and deliver venue-specific marketing activities on time and within budget
- Drive owned-channel social media strategy across the business
- Produce copy across a wide range of platforms and formats, including web content, apps, email marketing, brochures, advertising, editorial content and press releases
- Champion consistency of brand voice across all materials and touchpoints
- Manage brand and content budgets
- Lead photography and videography shoots, including supplier briefing, on-site shoot management and asset distribution across the business
- Manage seasonal event campaign activity
- Measure and report on campaign success, including ROI and ROAS, providing insights on audience engagement and channel performance and making clear recommendations for future campaigns
We are looking for an experienced Brand Marketing Manager with strong campaign management expertise across both digital and offline channels. The ideal candidate will have a background in hospitality, leisure, travel, entertainment, retail, or a related sector, along with excellent creative, organisational and communication skills.
For more information, please apply now.
