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Marketing Analytics Lead

Job Seekers United Kingdom IT

Job Summary

  • City of London
  • Permanent
  • BBBH796717
  • Nov 17, 2021
  • £70k - £75k
Job Description

Newly created marketing strategy analyst. Fast growing digital, marketing & data department. Established UK financial services brand name. Hybrid technical & commercial business partner

A well known UK Financial Services organisation is continually investing into their digital, marketing and data ecosystem due to continual organic growth this year. With a record breaking performance in March, the business is now looking to continue scaling their marketing data function with a newly created, Marketing Analytics Lead. This is a highly strategic and commercial role where you will be leading and owning marketing analytics for the company.

This will be a hybrid commercial and technical analytical role focusing on delivering insights and recommendations to the wider marketing function. You will lead ownership of analytics and recommendations to internal stakeholders to drive marketing strategy through actionable analytics in a heavy test and learn/optimization work culture. Your dynamic day to day will involve hands on data analytics working with SQL, Google/Web Analytics, Statistical Analytics (SAS/R), Data Visualization platforms (Tableau/PowerBI) and other marketing metrics + customer data (CRM/Automation).

The ideal candidate will bring;

  • 4+ years working in a dedicated marketing, business, data analytics or similar.
  • Technical expertise working with various analytical, modelling and regression analysis tools such as: SQL, SAS, R, Python.
  • Data visualization experience (Tableau/PowerBI)
  • An understanding of marketing & digital as you will also be involved in making commercial recommendations around pre/post campaign analytics and online traffic/lead generation (Google Analytics).

To hear more about this opportunity, please contact Tim Yu at Morgan McKinley with your CV and contact details attached.

Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.

BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.

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Consultant Details

Consultant Details

Tim Yu
Tim Yu
  • Senior Consultant | Digital | Financial Services | Fintech
  • +44 (0)20 7092 0083
  • tyu@morganmckinley.com