Responsibilities:
- Creative Direction for Design Projects
Grasp and internalize the global strategy of IP owners, ensuring creative direction aligns with these foundational elements.
Transform core concepts into engaging visual and conceptual ideas.
- Design Submission Review and Assessment
Offer guidance and support to licensees during the design process to ensure alignment with brand goals.
Evaluate designs from licensees thoroughly, providing detailed feedback and recommendations.
Ensure submitted designs genuinely reflect the essence and values of our brands.
Approve designs that adhere to brand guidelines and standards.
- Style Guide Management and Enhancement
Organize and oversee our style guide libraries for easy access and usability.
Regularly update style guides to align with current market demands and trends. Propose and implement necessary improvements.
- Market Research and Trend Analysis
Stay informed on industry trends, consumer preferences, and emerging design concepts.
Conduct market research to uncover new design opportunities and offer insights for brand enhancement.
- Collaboration and Teamwork
Collaborate effectively with the team to achieve overall company objectives.
Provide essential support to the marketing and licensing teams regarding creative and design needs.
Requirements:
- Bachelor's degree in Design or a related field
- Minimum of 5 years in brand management, creative design, or a related role.
- Experience in IP licensing is a plus.
- Native in Japanese.
- Good command of either English or Chinese.
- Proficient in design software and tools.
- Strong understanding of brand identity, design principles, and market trends.
- Exceptional attention to detail with a focus on quality and consistency.
- Excellent communication and interpersonal skills for effective collaboration.
- Strong team player with excellent organizational skills.
- High integrity to maintain confidentiality regarding sensitive business information.
- Ability to thrive under time constraints.
- Capability to manage multiple projects simultaneously and meet deadlines.
