Marketing Director, Insurance (150-180K)

Responsibilities

• Define and deliver Marketing strategies for the company that are well-aligned to key business priorities
• Work closely with business teams to identify key client target segments and prioritise insights, strategies, and activities to drive improved business outcomes and client experience
• Work with Regional Marketing and Customer Experience teams, implement the company's Customer Experience Listening and Measurement architecture
• Provide direction and oversee the development of medium to long-term roadmap and end-to-end to drive better client and business outcomes
• Establish sound marketing leadership practices across the Hong Kong Marketing and Customer Experience teams
• Build and maintain strong collaborative relationship with various business teams

Requirements

• Bachelor's degree from a reputable university
• Minimum of 15 years of experience with a strong focus on digital marketing
• Relevant experience from the Insurance industry is mandatory
• Relevant experience regarding MCV/MCI
• Excellent command of English and Chinese
• Proven leadership skills and experience