Regional Brand Manager - Aortic Medical Devices | Tokyo

Join a leading global medical device manufacturer as a Regional Brand Manager, taking ownership of product marketing, brand strategy and commercial growth for an innovative portfolio of aortic and endovascular medical devices in Japan.

Based in Tokyo, you will develop and execute marketing strategies for life-saving vascular technologies, working closely with vascular surgeons, hospital teams, commercial stakeholders and global product development specialists.

You will lead product launches, brand positioning, sales enablement and commercial planning, while providing valuable Japanese market insights to global engineering and business teams.

This position combines strategic marketing leadership with hands-on product management, including pricing, sales forecasting, inventory coordination and profitability management.

It is an excellent opportunity for an experienced Medical Device Brand Manager or Product Marketing professional with vascular, endovascular or interventional cardiology experience to shape Japan's aortic device market and contribute to improved patient outcomes.

Key Responsibilities

• Develop and execute regional marketing strategies and brand plans for aortic and endovascular medical devices across Japan.
• Lead product positioning and commercial initiatives to strengthen brand performance and drive revenue growth.
• Gather feedback from vascular surgeons, physicians and hospital teams to inform global research, product development and new device designs.
• Manage end-to-end product commercialisation and new product launches, including sales training, promotional materials and regulatory launch planning.
• Establish and maintain trusted relationships with key opinion leaders (KOLs), leading physicians, academic professors and national clinical societies.
• Collaborate with local sales teams, regulatory specialists and global stakeholders to support successful product introductions.
• Oversee product pricing, sales forecasts, inventory levels and portfolio profitability in partnership with local and global teams.
• Analyse clinical and commercial market developments to identify opportunities for product growth and brand differentiation.
• Translate Japan-specific clinical requirements and market feedback into actionable recommendations for global engineering and business leaders.
• Coordinate cross-functional projects to ensure marketing activities, product launches and commercial priorities remain on schedule.

Required Skills and Qualifications

Experience:

• 7+ years of commercial marketing or product management experience in the medical device or healthcare industry.
• Hands-on commercial experience in vascular, endovascular or interventional cardiology medical device markets.
• Proven track record of leading successful medical device product launches that delivered measurable revenue growth.
• Experience developing and executing brand strategies, product marketing plans or commercial growth initiatives.
• Experience working with physicians, hospital stakeholders, sales teams and cross-functional business partners.
• Understanding of product pricing, sales forecasting, inventory management and commercial performance.
• Bachelor's degree in Business, Marketing, Life Sciences, Engineering or a related discipline.
• Willingness and ability to travel domestically and internationally up to 35% of the time.

Soft Skills:

• Strong strategic thinking, with the ability to balance long-term business objectives against changing clinical and market conditions.
• Ability to influence colleagues across sales, regulatory and global teams without direct reporting authority.
• Strong personal accountability for achieving revenue targets and delivering complex projects on schedule.
• Excellent relationship-building and communication skills when working with medical professionals and international stakeholders.
• Collaborative mindset and ability to work effectively with diverse teams in a supportive, mission-driven environment.
• Strong organisational and prioritisation skills to manage multiple commercial and product initiatives.

Language Requirements:

• Japanese: Fluent level, including professional speaking and writing skills for communication with Japanese physicians and healthcare stakeholders.
• English: Business level for collaboration with global headquarters and international teams.

Preferred Skills & Qualifications

• MBA, master's degree in Life Sciences, clinical degree or another relevant advanced qualification.
• Direct knowledge of the Japanese abdominal aortic and thoracic aortic stent graft markets.
• Experience with Japanese medical device reimbursement systems.
• Familiarity with PMDA regulatory pathways for medical device approvals and product launches.
• Experience working closely with global engineering or research and development teams on medical device innovation.
• Established professional relationships with vascular surgeons, academic medical specialists or relevant clinical societies in Japan.

About the Company

Our client is a leading global medical device manufacturer recognised for developing high-performance healthcare technologies that help save lives and improve patient outcomes.

With a strong foundation in clinical science, the organisation develops innovative medical solutions that support healthcare professionals in delivering effective treatments.

The company maintains a trusted position in the international medical device industry and combines its focus on scientific innovation with a people-first, collaborative workplace culture.

Employees benefit from an environment that values mutual trust, professional ownership and long-term career development while contributing to meaningful advances in healthcare.

Why You'll Love Working Here

• Take commercial ownership of life-saving aortic and endovascular medical devices used to support critical patient treatments.
• Lead brand strategy, product launches and portfolio growth in Japan's specialised vascular device market.
• Contribute to improved patient outcomes through innovative medical technologies and clinical collaboration.
• Gain international exposure by directly influencing global engineering, product development and business leaders.
• Work closely with leading vascular surgeons, physicians and academic medical specialists.
• Join an established global medical device industry leader with a supportive, people-focused culture built on mutual trust.
• Enjoy high internal visibility and opportunities for long-term career advancement in Japan.
• Benefit from remote and work-from-home options to support flexible working arrangements.
• Enjoy flex-time options for improved work-life balance.
• Receive a competitive annual compensation package of ¥11M-¥14M.

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