Join a global life sciences company as an Associate Marketing Director, APAC, leading regional marketing strategy, campaigns, and commercial growth across Japan and the broader Asia-Pacific region.
Based in Tokyo, this senior marketing role will develop and execute strategies that drive sales and business growth while connecting Japanese and regional market insights with global product plans. You will lead localized campaigns, events, promotional activities, and cross-functional initiatives while working closely with sales teams, distributors, and international stakeholders.
This is an opportunity for an experienced life sciences or genomics marketing professional to take on a high-impact regional role, working with advanced DNA and RNA sequencing technologies while influencing marketing and commercial strategy across Japan and APAC.
Key Responsibilities
- Develop and execute regional marketing strategies to drive sales and commercial growth across Japan and APAC.
- Gather and analyze market trends, customer feedback, and regional insights to support marketing and business decisions.
- Translate Japanese and APAC market insights into recommendations for regional and global product plans.
- Plan and manage localized marketing campaigns tailored to individual markets and customer requirements.
- Lead regional events, promotional activities, and the development of marketing materials.
- Partner closely with sales teams to align marketing initiatives with commercial targets.
- Collaborate with local distributors, dealers, and indirect channel partners to support business growth.
- Lead cross-functional collaboration across multiple countries to align local marketing plans with global business objectives.
- Coordinate multiple regional marketing initiatives while managing priorities, timelines, and stakeholder expectations.
- Use marketing automation platforms and CRM systems such as Salesforce to support marketing execution and commercial activities.
- Collaborate with regional and global stakeholders to strengthen alignment across Japan, APAC, and global teams.
Required Skills and Qualifications
Experience:
- 8+ years of marketing experience within life sciences, genomics, or related markets.
- Strong understanding of the Japanese life sciences and genomics industry.
- Experience working with indirect channel partners, dealers, and distributors.
- Experience using marketing automation platforms and CRM systems such as Salesforce.
- Experience managing regional or cross-market marketing initiatives.
- Ability and willingness to travel approximately 30%-40% across the region.
Soft Skills:
- Excellent communication, writing, and presentation skills.
- Strong influencing skills with the ability to align stakeholders across different functions and countries without direct authority.
- Strong project management capabilities with the ability to manage multiple priorities simultaneously.
- Effective problem-solving skills for navigating complex regional marketing and commercial requirements.
- Ability to collaborate effectively with sales teams, distributors, international leadership, and cross-functional stakeholders.
- Strong regional mindset with the ability to connect local market requirements with broader global business objectives.
Language Requirements:
- Japanese: Native level
- English: Intermediate / Business level
- Ability to communicate effectively with Japanese customers and business partners while collaborating with regional and global stakeholders in English.
Preferred Skills & Qualifications
- Master's degree or PhD in Biological Sciences.
- MBA qualification.
- Advanced academic knowledge relevant to life sciences, genomics, or related scientific markets.
About the Company
Our client is a global life sciences company developing advanced DNA and RNA sequencing technologies used by scientists and healthcare professionals.
Its technologies enable genetic material to be analyzed quickly and in real time, helping make genetic analysis more portable and accessible.
The company's solutions support scientific research across healthcare, agriculture, and environmental science, providing an opportunity to work at the intersection of advanced genomics technology, product marketing, and commercial market development.
Why You'll Love Working Here
- APAC marketing leadership: Lead strategic marketing initiatives across Japan and the broader Asia-Pacific region.
- Regional commercial impact: Develop marketing strategies that directly support sales and business growth across multiple markets.
- Advanced genomics technology: Work with innovative DNA and RNA sequencing technologies in the growing life sciences sector.
- Japan market influence: Use your knowledge of the Japanese life sciences and genomics industry to help shape regional and global product plans.
- International collaboration: Work closely with international leadership teams, sales organisations, distributors, and industry experts.
- Cross-functional leadership: Influence and coordinate stakeholders across multiple functions and countries.
- Competitive compensation: Earn ¥17M-¥20M depending on experience and qualifications.
- Flexible working: Benefit from remote and work-from-home options together with flex time.
- Regional exposure: Travel approximately 30%-40% across APAC and build relationships with customers, partners, and commercial teams throughout the region.
Don't Miss Out - Apply Now!
