Join a global leader in genomics and molecular diagnostics as a Marketing Manager, leading Japan's marketing strategy and driving commercial growth across the life sciences, biotechnology and clinical diagnostics markets.
Based in Tokyo, you will develop and execute a multi-year marketing strategy to strengthen the company's presence in Japan's research and clinical markets. You will lead new product launches, digital marketing campaigns, scientific conferences and account-based marketing (ABM) initiatives to accelerate customer acquisition and support revenue growth.
Working closely with Japan's commercial leadership, distributors and regional and global marketing teams, you will translate complex scientific technologies into compelling customer-focused marketing strategies.
This is an excellent opportunity for an experienced Life Sciences Marketing Manager to join the Japan leadership team, shape commercial strategy and support innovative genomic technologies that advance disease diagnosis, precision medicine and clinical research.
Key Responsibilities
- Develop and execute a multi-year Japan marketing strategy to expand business across the research, clinical diagnostics and genomics markets.
- Lead new product launches for advanced genetic analysis, genomics and molecular diagnostics technologies.
- Plan and execute integrated marketing campaigns using digital marketing, scientific conferences and account-based marketing (ABM).
- Monitor and analyse marketing-generated leads, sales conversion rates and return on marketing investment (ROMI) to support regional revenue targets.
- Collaborate with Japan's commercial and sales teams to align marketing activities with business priorities and customer needs.
- Partner with local distributors to develop scientific sales materials, customer case studies, presentations and training resources.
- Translate complex genomic and molecular biology technologies into clear, compelling marketing messages for researchers, clinicians and commercial customers.
- Work with regional and global marketing teams to ensure Japan-specific market requirements and regulatory considerations are reflected in marketing strategies.
- Use commercial data, market insights and campaign performance metrics to identify growth opportunities and improve marketing effectiveness.
- Build strong cross-functional relationships to ensure effective execution of marketing initiatives across Japan.
Required Skills and Qualifications
Experience:
- 8+ years of marketing experience within the life sciences, biotechnology, genomics or diagnostics industries.
- 1-3+ years of experience leading teams, projects or commercial initiatives.
- Strong technical understanding of genetic analysis workflows, molecular biology technologies and related scientific applications.
- Experience developing and executing marketing strategies, product launches or commercial marketing programmes.
- Experience using marketing performance data, lead generation metrics and sales conversion analysis to guide commercial decisions.
- Experience collaborating with sales teams, distributors and cross-functional stakeholders.
- Bachelor's degree or equivalent higher education.
Soft Skills:
- Strong ability to influence cross-functional teams and build consensus within a complex global matrix organisation.
- Excellent communication and presentation skills, with the ability to explain complex scientific concepts in clear, customer-focused language.
- Commercially focused and analytical mindset, with the ability to use data to make informed business decisions.
- Strong relationship-building skills when working with internal leadership, sales teams and external distributor partners.
- Strategic thinking and project management capabilities to drive marketing initiatives from planning through execution.
- Collaborative approach to working with regional and global stakeholders while representing Japan's market needs.
Language Requirements:
- Japanese: Native level.
- English: Professional working proficiency for regional and global business communication.
Preferred Skills & Qualifications
- Master of Science (M.Sc.) or Ph.D. in a life sciences discipline.
- Master of Business Administration (MBA) or equivalent business qualification.
- Proven experience launching advanced genomics or molecular diagnostics platforms in the Japanese market.
- Experience marketing genetic analysis technologies to research institutions, hospitals or clinical laboratories.
- Knowledge of Japan's life sciences, biotechnology and clinical diagnostics market.
- Experience working closely with global marketing teams within an international scientific technology company.
About the Company
Our client is a global leader in genomics and molecular diagnostics, developing advanced technologies and tools for genetic analysis.
Its systems and diagnostic solutions help scientists and healthcare professionals unlock the potential of genomic information to support early disease detection, precision medicine and advanced clinical research.
In Japan, the company collaborates with leading universities, hospitals, research institutions and commercial laboratories to expand access to innovative healthcare technologies.
With a strong focus on scientific advancement and innovation, the organisation provides opportunities to contribute to technologies that support better disease diagnosis and improve human health worldwide.
Why You'll Love Working Here
- Join the Japan leadership team and directly influence marketing and commercial strategy from Tokyo.
- Lead marketing initiatives for advanced genomics, molecular diagnostics and genetic analysis technologies.
- Contribute to innovative scientific solutions supporting early disease detection, precision medicine and clinical research.
- Gain high visibility with regional and global executive leadership, collaborating on strategic business priorities.
- Take ownership of Japan's marketing strategy, new product launches and commercial growth initiatives.
- Work within an innovative, mission-driven international organisation that invests in cutting-edge scientific technologies.
- Benefit from remote and work-from-home options to support flexible working arrangements.
- Enjoy flex-time options for improved work-life balance.
- Build your career at the intersection of life sciences innovation, strategic marketing and commercial leadership.
- Receive a competitive annual compensation package of ¥14M-¥17M.
Don't Miss Out - Apply Now!
