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Gaming Marketing Manager

Job Seekers United Kingdom Marketing Professional Services

Job Summary

  • London
  • Contract
  • BBBH761162
  • Aug 06, 2020
  • £25 - £30ph
Job Description

Morgan McKinley is recruiting for a Gaming Marketing Manager...

Morgan McKinley is seeing an experienced Marketing Manager to manage a leading social network's Gaming marketing efforts in EMEA, driving awareness and related platform products among creators and developers in region. This person will join the regional marketing team focused on adding strategic value to the gaming business through scalable and impactful marketing activations. S/he will be based in London and support the Regional lead for Gaming Partnerships Marketing.

The ideal candidate is knowledgeable and passionate about gaming and video streaming, preferably with experience in content creator, developer and influencer marketing roles. S/he understands different market dynamics, the competitive landscape, industry trends, and how to impact creator sentiment positively.

Responsibilities

● Activate the EMEA marketing plans by collaborating closely with global, regional and in-market cross-functional teams (including partnerships, PR, events, design, product) to deliver world-class marketing activations

● Manage EMEA marketing programs and virtual events targeting gaming developers and content creators in region. Lead the whole process from planning to execution, demonstrating exceptional project and stakeholder management skills

● Lead the development of content marketing initiatives, including educational content for virtual homegrown or industry events, video case studies, video live shows, presentations, as well as content for on/off platform marketing channels

● Develop marketing programs and collateral to drive adoption and support education of the network.

● Track, analyse and communicate quantitative and qualitative metrics to measure marketing impact

● Manage regional localisation of global content and collaterals by coordinating seamlessly across internal reviewers and agency contacts

Skills:

Preferred Qualifications

● Bachelor's degree or relevant experience in equivalent fields

● 6+ years work experience in Marketing or Product Management in technology (games, tech, consumer or B2B)

● Experience in the gaming industry, with knowledge of gaming influencer marketing and competitive landscape

● Experience partnering with creative and events agencies, product management and/or engineering organisations

● Experience managing large scale industry & homegrown events

● Experience working cross-functionally with different levels of management, both internally and/or externally

● Available to travel up to 20% of the time

Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.

BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.

Consultant Details

Consultant Details

Nicholas Thom
Nicholas Thom
  • Consultant | National Delivery Recruitment
  • 44 (0)1179 440 600
  • nthom@morganmckinley.com