As Head of Marketing, you will lead the marketing strategy and execution for Japan, driving brand growth, client acquisition, and market positioning in the financial services sector. This high-impact role involves managing marketing initiatives across digital and offline channels, ensuring compliance with financial regulations, and collaborating with international teams to align local activities with global objectives.
Key Responsibilities
- Develop and implement marketing strategies aligned with global direction and local business priorities
- Own and manage the local marketing calendar, budget, and campaigns, driving measurable results in client acquisition and retention
- Oversee website marketing initiatives, including content management, performance tracking, and regulatory compliance
- Direct external communications, public relations, and media engagement to build brand visibility and strengthen industry relationships
- Collaborate with creative, digital, and commercial teams to deliver go-to-market initiatives and enhance client onboarding
- Provide insights on competition, regulation, and market trends while monitoring client journeys to improve marketing ROI
Required Skills and Qualifications
- Solid background in financial services marketing with proven expertise in strategy, campaign execution, and performance measurement
- Proficiency in digital and offline marketing, including data analysis tools (Adobe Analytics, PowerBI, or similar)
- Strong stakeholder management skills with the ability to influence across levels
- Excellent project management and multitasking skills in complex environments
Language Requirements:
- Japanese: Fluent
- English: Business/Intermediate level
Preferred Skills & Qualifications
- Familiarity with financial marketing compliance regulations
- Professional marketing certifications (e.g., Chartered Marketer, CFA Marketing Certificate)
- Experience managing regulatory-approved communications and content
- Advanced bilingual proficiency in both Japanese and English
About the Company
Our client is a global financial services firm offering innovative trading platforms and diverse investment products. With a multicultural workforce and a strong international presence, the company provides professionals with the chance to lead impactful marketing initiatives while contributing to business growth in Japan's competitive financial market.
Why You'll Love Working Here
- Opportunity to lead strategic marketing with international collaboration
- Competitive salary package of ¥11M-¥14M
- Exposure to advanced marketing tools and analytics
- Work in a multicultural, global financial environment
- Strong career growth potential in a high-impact leadership role
Don't Miss Out - Apply Now!