Head of Communications, Media Relation - Private Bank

Key Responsibilities:

• Develop and implement a comprehensive regional PR and media strategy to enhance brand visibility, awareness, and influence across key Asian markets.
• Build and maintain strong, productive relationships with journalists and media partners in Hong Kong, Singapore, and the region.
• Create compelling narratives and high-quality content, including press releases, thought leadership articles, client communications, webpages, brochures, social media posts, and marketing materials.
• Ensure consistent and professional representation of the brand across all channels (print, digital, and collateral).
• Lead the regional awards strategy, including nominations and submissions, working closely with business teams to secure prestigious industry recognitions.
• Monitor media coverage and campaign effectiveness, providing regular performance reports and actionable insights to senior stakeholders.
• Proactively manage reputational risks through effective issues management and coordinated crisis response.
• Support the planning and execution of high-quality client events and staff engagement initiatives to strengthen relationships and reinforce brand positioning.

Requirements / Competencies:

• Minimum 10 years of relevant experience in communications and media relations, ideally within the financial services industry (banking, private banking, or asset management).
• Proven track record in developing and executing successful media and PR campaigns in Asia, particularly Hong Kong and Singapore.
• Strong existing media network and relationships in Hong Kong and Singapore.
• Excellent command of spoken and written English and Cantonese; proficiency in Mandarin and written Chinese (Traditional & Simplified) is a strong advantage.
• Solid experience in event management and client/staff engagement activities.
• Highly motivated self-starter with strong interpersonal and stakeholder management skills.
• Excellent organisational and multitasking abilities with high attention to detail.
• Ability to work independently as well as collaboratively within a regional, cross-geography team.
• Proficiency in Microsoft Office applications, particularly PowerPoint and Excel.