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Regional Marketing Manager - EMEA

Job Seekers United Kingdom Marketing

Job Summary

  • London
  • Permanent
  • BBBH763099
  • Sep 14, 2020
  • Competitive
Job Description

Regional Marketing Manager wanted for leading B2B Media firm based in London, to cover their EMEA region.

Regional Marketing Manager - B2B Media Company

Morgan McKinley are working in partnership with a growing B2B Media Company based in London who are looking to hire a Regional Marketing Manager to join their newly restructured Marketing function.

This is an exciting, newly created role responsible for developing and executing tactical marketing plans across the EMEA region. Forming part of the Marketing Centre of Excellence, you will be a subject matter expert for your assigned product lines/services and will be accountable for delivering ROI from your marketing channels/campaigns, collaborating closely with Product and Sales teams.

As Regional Marketing Manager, your key responsibilities will include;

  • Developing and managing strategic marketing plans to meet lead and demand generation goals for EMEA
  • Partner closely with sales to translate GTM strategies in order to create SMART goals for your region
  • Build successful marketing plans that utilise inbound marketing channels and shorten the sales cycle
  • Qualify new leads and contacts for the sales team and collaborate on joint campaigns
  • Develop marketing copy for programs and sales collateral incorporating value propositions, key messages from the global sector marketing team that resonate for the regional target audience you are covering
  • Continuously test and track results of all regional marketing activity, (KPI's, budgets/financial returns, ROI, planning, sizing) and make recommendations for future activity to increase quality and quantity of leads to the Sales team
  • Develop a customer network to help inform the best reach and marketing channels with the market
  • Coordinate regular meetings with teams to ensure open communications, regular updates and alignment

Suitable candidates will have;

  • Experience working within the B2B Media, Financial Services, Commodity OR Software sectors
  • Previous experience working within Regional/Field Marketing roles with a focus on demand generation and commercial ROI
  • Experience working across the EMEA region
  • Knowledge of Marketing Automation tools, preferable Marketo
  • Outstanding written and oral communication skills
  • A ROI driven mind-set with the ability to understand data and report findings
  • Previous line management experience (desirable)

Salary; up to £55,000 DOE + bonus + benefits

For more information about this exciting opportunity, please do apply as soon as possible to avoid missing out.

Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.

BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.

Consultant Details

Consultant Details

Amy Callen
Amy Callen
  • Senior Consultant | Marketing & Communications Recruitment
  • +44207 0920 257
  • acallen@morganmckinley.com