Join a global life sciences company as a Regional Marketing Manager in Tokyo, taking ownership of marketing strategy and local campaigns to grow the company's commercial presence in Japan.
This role is focused on the Japanese market, giving you the opportunity to develop and execute localized marketing strategies, gather market intelligence, support new product launches, and adapt global brand messaging for Japanese customers.
Working closely with local sales teams, distributors, and global stakeholders, you will connect insights from the Japanese life sciences and genomics market with regional and global business priorities. This is an opportunity to combine strategic marketing, product marketing, and commercial execution while working with advanced genetic analysis technologies.
Key Responsibilities
- Develop and execute Japan marketing strategies tailored to the local life sciences and genomics market.
- Gather and analyze local market intelligence, industry trends, competitor activity, and customer feedback.
- Share Japanese market insights with regional and global teams to support marketing and business decisions.
- Plan and execute localized marketing campaigns designed to strengthen brand awareness and commercial growth.
- Develop and manage Japanese-language marketing content for the local market.
- Plan and coordinate customer events and other local marketing activities.
- Work closely with local sales teams to ensure marketing initiatives support commercial objectives.
- Collaborate with distributors and sales partners to strengthen marketing execution and business growth.
- Support new product launches in Japan, coordinating local marketing activities with relevant stakeholders.
- Adapt global brand messaging and marketing materials to ensure relevance for Japanese customers.
- Work effectively within global matrix teams to align Japan marketing priorities with broader business objectives.
- Use marketing automation software and customer tracking tools to support campaign execution and customer engagement.
Required Skills and Qualifications
Experience:
- 5+ years of marketing experience in life sciences, genomics, genetic technology, or a related field.
- Strong understanding of the Japanese life sciences and genomics market.
- Experience working with sales partners and distributors.
- Experience collaborating within global matrix organisations and international teams.
- Experience using marketing automation software and customer tracking tools.
- Experience managing multiple marketing projects and priorities.
Soft Skills:
- Strong project management skills with the ability to manage multiple initiatives and deadlines.
- Excellent written, verbal, and presentation skills.
- Strong analytical and problem-solving capabilities for evaluating market trends and customer insights.
- Ability to build effective relationships across sales, distributors, global teams, and other stakeholders.
- Strong influencing skills with the ability to align stakeholders across different functions.
- Ability to balance local Japanese market requirements with regional and global business priorities.
Language Requirements:
- Japanese: Native level
- English: Intermediate / Business level
- Ability to create and communicate marketing content effectively in Japanese while collaborating with regional and global stakeholders in English.
Preferred Skills & Qualifications
- Master's degree or PhD in a life sciences-related field.
- MBA qualification.
- Advanced academic knowledge relevant to life sciences, genomics, or genetic technologies.
About the Company
Our client is a global life sciences company developing innovative genetic analysis technologies and scientific tools used by researchers worldwide.
The organisation operates in the growing life sciences and genomics sector, providing technologies that support modern scientific research and genetic analysis.
Its international structure brings together local commercial expertise and global scientific and marketing teams, creating an environment where Japan market insights can directly contribute to broader business and product strategies.
Why You'll Love Working Here
- Japan marketing ownership: Focus on the Japanese market and take a leading role in shaping and executing the local marketing strategy.
- Life sciences and genomics: Build your career in a growing market while working with advanced genetic technologies.
- Strategic and hands-on role: Combine marketing strategy with campaigns, events, localized content, product launches, and commercial execution.
- Direct business impact: Develop marketing initiatives that contribute directly to commercial growth in Japan.
- New product launches: Help introduce advanced scientific technologies to the Japanese market.
- Global collaboration: Work closely with international marketing teams and other global stakeholders.
- Sales partnership: Collaborate directly with local sales teams, distributors, and channel partners to support business growth.
- Competitive compensation: Earn ¥11M-¥14M depending on experience and qualifications.
- Flexible working: Benefit from remote and work-from-home options together with flex time.
Don't Miss Out - Apply Now!
