On a bright Friday afternoon, Morgan McKinley China organized an exclusive event to show appreciation to our dear clients just before the festive holiday season kicks off. Although there are plenty of successful appreciation events, we decided to do something very different this year and invited our clients to the BMW Experience Center in Shanghai. This was definitely not like any usual client appreciation events that we hold every year end. Since this event was very exclusive, treating senior level professionals, we tried our best to show our gratitude towards them.
In order to make this event as efficient as possible, we separated our client into three different groups, each experiencing driving off-road, driving around the track in I8 or I3, and touring around the BMW expo. Despite the cold weather, all of our clients were happy with the opportunity we provided. Also, in between each activity, we gathered our clients for a tea break and at the very end there was a delicious buffet. This allowed us to create a very amiable ambience for consultants to communicate to share the most recent market trends with clients and clients to connect with other professional contacts we invited.
2017 Morgan McKinley China’s annual client appreciation event was far beyond successful.
The feedback was overwhelmingly positive and some even wanted to sign up for next year’s event. The event was nicely organized and the progression in between activities was very smooth. Morgan McKinley Shanghai team created another networking platform for professionals to bond and set the tone to a great new 2018.